“Mobile data services revenue will total $314.7 billion in 2011 up 22.5% from last year's $257 billion…Worldwide mobile connections will reach 5.6 billion in 2011. Almost 2.5 billion of those will be in Asia Pacific. Worldwide mobile connections will experience steady growth through 2015 when mobile connections are forecast to reach 7.4 billion, and mobile data revenue will reach $552 billion. Global mobile data traffic is expected to grow 26-fold between 2010 and 2015, while revenue is expected to double.” ~ Gartner, Aug 2011 As data revenue will continue to grow but at a much slower rate, telecom operators are under pressure to perform from increased market competition to reduce network costs in meeting data traffic and increase ARPUs. They need to focus and find innovative ways to increase data revenues thereby ensuring a good user experience to increase loyalty and reduce churn. 3rd Mobile VAS 2011 will address pertinent issues and provide solutions shared by Mobile VAS industry experts on:
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Where are the next generation mobile VAS growth opportunities for emerging and mature markets?</li>
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How to capture a larger mobile data user base with more flexible and personalized data plans</li>
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What are the strategies to increase availability of higher speed data-centric mobile networks</li>
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How to overcome the impact of new disruptive voice & messaging services on mobile operator revenues</li>
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How should one structure the partnership/alliance towards market differentiation against competitors?</li>
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Visit: <a href="http://www.mobilevas-asia.com/ ">http://www.mobilevas-asia.com/ </a>for more information or email me at : rita.parasurum@informa.com
