Using a holistic data view to gain the fullest understanding of customer interactions, intentions and values possible is the direction all technology savvy companies should be heading towards.
With consumers becoming increasingly sophisticated and have high expectations of the retail experience in today’s connected world, building personalised customer experience requires deep insights into customer interactions, data, and processes which go beyond the usual transactional-based customer service.
With in-depth interactive discussions and case studies from experts across industries, this conference is designed to engage potential solutions to current emerging challenges in relevant industries. Join this 2-day Big Data Analytics for Customer Experience Management conference to dig deeper into topics and learn new strategies on how analytics can drive customer experience efficiencies and maximise revenue in business-related activities.
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