It's time for the Autotech Council to re-visit information and entertainment services in the car. Much has changed since 2013; purchases are up, satisfaction is down, and consumers are confused. We need to evaluate current opportunities and innovation in infotainment.
So what is the future of infotainment? Some wide-ranging general interest apps like Facebook seem to be receding from the space, while more targeted task-specific ones like Glympse seem to be making progress. Streaming music is a sure winner, and the two big smartphone platform makers are making inroads on roads. However, a recent Nielsen SPD survey revealed that satisfaction from infotainment functions is lower than most in-vehicle functions. Worse, 44% of respondents say they've never used the infotainment functions in their vehicles.
Join the Autotech Council to take a closer look at what is and what isn't working, the platforms, the delivery systems, the UI, and safety. We'll also take a look at what is coming around the corner, and hear from some early state companies in content, services, systems, and platforms.
Hosted by Micron
FREE for Autotech Council members, $200 for non-members
Register at https://autotech.cvent.com/Infotainment15
