Since the launch of the iPhone, apps have shaped the mobile landscape. This course addresses the wider implications of mobile apps, not just for mobile devices, but also TV, Web and Automotive platforms. Conducted by industry experts Ajit Jaokar and Nick Allott, the course provides a strategic roadmap for multiplatform apps and practical tips on their design. Who is it for? Operators/ISPs, Device Manufacturers, Software Solutions Providers, Broadcasters, Industry / Standardization Bodies and Associations, Content Distributors, Mobile App developers, Content Providers, Application Platform Providers, Chipset manufacturers, Consultants, Investors, Marketing & PR Specialists, Research & Development Staff, Systems Integrators, Advertising Professionals, Telematics Service Providers, Automobile Manufacturers, In Car Entertainment / Information Systems Integrators. For more details or to book a place: http://www.conted.ox.ac.uk/H600-21