Despite Robust Growth of Mobile Telecom Market in Africa of over 21% through 2020, Many May Miss Opportunities

BOULDER, Colo., Feb. 18, 2014 /PRNewswire/ -- The mobile telecommunications industry is driving economic growth and enabling the development of a higher and safer standard of living in Africa. Unfortunately, many will miss this opportunity by not making the required cultural adaptations required to participate. Even though the continent is poised to be the next global success story, very few companies are prepared to navigate the challenges; the African mobile telecom market will grow from a combined value of over US$60 billion in 2013 to a value in 2020 of almost US$234 billion, with a compound annual growth rate (CAGR) of 21.27%. Mobile Network Operators will generate the largest portion of this revenue throughout the forecast period, followed by mobile distributors and retailers. Application and content provider offerings will also grow.

"Africa is a market which is largely misunderstood due to cultural and social issues. While African countries include half of the top 10 fastest-growing economies in the world, it is a very challenging marketplace to penetrate," says Carol L. Stimmel, founder and CEO of Manifest Mind. "With hundreds of millions of connected mobile phones, opportunities exist to use this technology to improve sustainability outcomes for the environment, the economy, and for African society. Mobile technology is the key to this transformation, yet very few are adapting successfully to reach this market."

Manifest Mind, LLC, the sustainability research and consulting company based in Boulder, Colorado, has released a study entitled The Mobile Telecommunications Market in Africa: Market Dynamics and Challenges, Unique Innovations, Sustainability Issues, and African Telecom Market Forecasts. This study explores the emerging opportunities in Africa related to mobile infrastructure, technologies and applications with a special focus on sustainability. The authors provide a real-world analysis and forecast for the African market describing the role that mobile telecommunications plays in these emerging economies, the growth of the market and the likely winning approaches for vendors, financiers and development organizations striving to understand the African context of telecommunications.

The study is available for purchase now by contacting Manifest Mind. Further information, including a complete report summary and list of figures is available on the website at An infographic is also available for free download. To purchase the report and arrange analyst interviews, please contact or 303.625.9833 during business hours, Mountain Time.

SOURCE Manifest Mind, LLC