Zion Research has published a new report titled “Enterprise Mobility (Smartphones, Laptops, Tablets) Market by Software and Security Solution for IT and Telecommunication, BFSI, Government and Education, Hospitality and Retail, Manufacturing and Automotive and Other Applications: Global Industry Perspective, Comprehensive Analysis, and Forecast, 2014 – 2020”. According to the report, global enterprise mobility market was valued at around USD 85.0 billion in 2014 and is expected to reach USD 500.0 billion in 2020, growing at a CAGR of slightly above 24% between 2015 and 2020.
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Enterprise mobility management (EMM) is the set of people, processes and technology focused on managing mobile devices, wireless networks, and other mobile computing services in a business context. Enterprise mobility can improve employee productivity, but it also creates security risks. Enterprise mobility management products, such as data loss prevention technologies, are available to help IT departments address these risks. Enterprise mobility management is a set of systems intended to prevent unauthorized access to enterprise applications and/or corporate data on mobile devices. These can include password protection, encryption and/or remote wipe technology, which allows an administrator to delete all data from a misplaced device. With many systems, security policies can be centrally managed and enforced. Such device management systems are programmed to support and cooperate with the application programming interfaces (APIs) from various device makers to increase security compliance.
Smartphones, laptops and tablets are key product segments of enterprise mobility market. Laptop was the most dominant product segment in global enterprise mobility market. Rapidly growing demand for smartphone is another major driving factor for enterprise mobility market. Smartphone segment is growing at robust CAGR and is expected to lead the enterprise mobility market by the end of 2020. On the basis of software type, the global enterprise mobility market is segmented into mobile device management, mobile application management, enterprise email and content management and others. The mobile device management is the most widely used software in the global enterprise mobility market because of growing popularity and increasing use of mobiles. The global enterprise mobility market in 2014 was dominated by the mobile device management segment.
Some issues related with security may affect the market including Identity and Access Management (IAM), which involves granting access to sensitive information only to authenticated sources. Mobile data security, mobile device security, network security, mobile id security are the key segments of enterprise mobility market based on security solutions. Key application markets for enterprise mobility include IT and telecommunication, BFSI, government and education, hospitality and retail, manufacturing and automotive and other applications. IT and telecommunication was the largest application market for enterprise mobility in 2014.
Enterprise mobility market was dominated by North America with highest share in total revenue generation in 2014. North America is followed by Asia Pacific and Europe. Some of the key players operating in this market includes Avaya Inc., Alcatel-Lucent S.A., AirWatch, LLC, Aruba Networks, Inc., Cisco Systems, Inc., Citrix Systems, Inc., Meru Networks, Good Technology, Inc., iPass, Inc., Hewlett-Packard Development Company Ltd., IBM Corporation, AT&T, Inc., BlackBerry, Ltd., Cerner Corporation, Nokia Corporation, Panasonic Corporation, SAP SE, International Business System, Verizon Enterprise Solutions, Enterprise Mobile, Inc., Globo PLC, Microsoft Corporation, MobileIron, Inc., SOTI Inc., Symantec Corporation.
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