Electronics is the branch of physics that deals with designing of circuits having transistors, microchips and other components inbuilt. Electronic equipment use semiconductor components to carry out electron control and are run on electric power. Some of this equipment is used to create signals and capture responses.
The electronic equipment repair service Industry is one of those few industries that can benefit from the weak economic condition of that particular region or even benefit from the weak financial position of an individual. Companies in this industry are involved in maintenance or repairing of electronic devices like mobile phones, computers, photocopying machines, refrigerators, video recording equipment, scientific instruments, medical devices, radar equipment, television sets and stereos. The companies in this market target people owning high-end electronic systems and cannot afford to replace them but find it cost effective to get them repaired.
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The market segmentation of electronic equipment repair service industry depends on the electronic products to which the services are offered. A few of them include consumer electronics repairs, computer and office equipment repairs; communications equipment repairs and other electronic equipment (including medical) repairs. Some of the major services offered by players in this market are repairing and maintenance of stereo equipment, photographic equipment, optical instruments, television sets, and dental equipment. However, a major roadblock in the progress of this service industry is that due to constant innovations and technological advances, consumers are usually tempted to replace the gadgets with new ones. However, high end electronic items like LCDs, LEDs will continue to generate demand for service industry as repairing cost is compared to replacing the equipment with new ones.
There is a huge competition among the start-ups in this line of business. The success ratio largely depends on the quality of work and technically skilled professionals with sound knowledge of product. The marketing strategies that are implemented by these start-ups are newspaper ads, radio ads, billboards, referrals, website banners, yellow pages, discounts and direct mailers.
Governments are taking initiatives for eco-friendly and sound management of e-waste. Once an electronic gadget is no longer in use, instead of disposing it off, it is recycle for its commodity value, thus creating the opportunity for electronic equipment repair service industry.
Some of the major players are Techmaster Electronics, ACS Industrial Services Inc, USA, Industrial Control Repair, Electronix Services, Syma Technology Pvt. Ltd, Avalon Technologies Pvt. Ltd, PSI Semicon Services, Test Point Inc, Maxey Moverley, K+S Services and European Electronics.
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