Dallas, Texas, October 6, 2015 – New Parks Associates research shows U.S. broadband households with a streaming media device watch more video on the television on average than households without one of these devices, at 22 hours versus 18 hours per week. Streaming media device owners watch double the amount of Internet video on the television, consuming six hours per week compared to three hours among non-owners, but only eight hours of broadcast TV compared to 10 hours for households without a streaming media device.
The research firm will examine connected entertainment trends and the OTT market, as well as the smart home, IoT, energy, and health markets, at the 10th-annual CONNECTIONS™ Summit: IoT, Entertainment, and the Connected Consumer, January 6-7, 2016, at the Consumer Electronics Show (CES).
“Adoption of streaming devices, combined with an increasing supply of OTT options, has altered the video environment, demanding new business models in advertising, content creation, and video subscriptions,” said Brett Sappington, Director, Research, Parks Associates. “For example, Hulu has made subtle shifts in its business to emphasize its subscription services. The company has added more movie content via its deal with Epix and has added a new ad-free premium tier of service. Beyond Hulu, other new services will be joining the U.S. market at the end of this year. By January 2016, we will see the impact of these moves, and how Netflix responds to the changes, and at CONNECTIONS™ Summit, we will discuss with leading companies in the connected entertainment markets the impact of Internet video on content consumption and spending trends.”
Sponsors of CONNECTIONS™ Summit include Cirrent, Affinegy, AirTies, Greewave Systems, Icontrol Networks, MivaTek, NXP, PlumChoice, ROC-Connect, Support.com, ULE Alliance, and WeatherBug Home.
For information on CONNECTIONS™ Summit, contact email@example.com or call 972-490-1113. Follow the event on Twitter at @CONN_Summit and #CONNSummit16. During CES, visit Parks Associates at booth # 70,959 in the Sands. Registration for CES is at www.cesweb.org.
About CONNECTIONS™ Summit at CES
CONNECTIONS™ Summit at CES is an annual research and industry event hosted by international research firm Parks Associates at CES in Las Vegas. The executive event features two days of panel discussions on the smart home, Internet of Things (IoT), and connected entertainment, with trends and implications for connected consumers and opportunities for companies to build new revenues and innovative business models.
The 2016 CONNECTIONS™ Summit will take place January 6-7 during CES, which runs January 6-9 in Las Vegas. Follow the event on Twitter at @CONN_Summit.