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Mobile as 7th of the Mass Media

10/17/12 5:00 PM - 10/19/12 1:00 AM
HostUniversity of Oxford
VenueDepartment for Continuing Education, University of Oxford, Rewley House, 1 Wellington Square, Oxford, OX1 2JA

Cellphone, Cameraphone, iPhone and Smartphone Mobile is emerging as the 7th mass media channel, whilst legacy mass media witnesses a decline. This course presents a journey through some of the most advanced content and media services deployed on mobile phones, in the most advanced mobile telecoms countries such as Japan, South Korea, Hong Kong and Finland. Intending to build on the content of Tomi T Ahonen’s sixth book ‘Mobile as 7th of the Mass Media’, the course provides a unique opportunity to explore the taxonomy of the seven mass media, with an emphasis on what lessons can be learned when newer media are introduced. For more details or to book a place:

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