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Posted 3 week(s) ago by Naomi Weiser
Category: Marketing
20 views, 0 comments
BLOGGED BY AMDOCS' AMNON EKSTEIN... I was sorry to discover that Google had decided to pull the plug on Google Wave so quickly afte...
Posted 6 month(s) ago by Mario Castellanos
Category: Marketing
221 views, 0 comments
I’ve been “in sales” a long time.  The thing about sales is, as a profession, it doesn’t readily fall into a recognized f...
Posted 8 month(s) ago by Garry Mansfield
Category: Marketing
146 views, 0 comments
For the best performing sales and marketing organisations the voice of their customer is vital for shaping future performance, with 100...
Posted 8 month(s) ago by Keith B
Category: Marketing
249 views, 0 comments
 Even though I’ve seen the compromising photographs from his errant youth (seriously), and even though he’s used his blog on ...
Posted 8 month(s) ago by Keith B
Category: Marketing
313 views, 5 comments
There was a time when events – trade shows, conferences, etc. – were a staple of the marketer’s diet.   For instance, I can...
Posted 9 month(s) ago by Keith B
Category: Marketing
253 views, 1 comments
I might have misunderstood his recent blog, but a line Cato wrote jumped out at me anyway -- in part because I was thinking the same thi...
Posted 9 month(s) ago by Keith B
Category: Marketing
217 views, 0 comments
Two thoughts. Trade journalism has eaten itself, or it will before too long if it doesn’t watch out.   Serious news and debate...
Posted 10 month(s) ago by Keith B
Category: Marketing
200 views, 1 comments
A recently published su rvey into the reasons why people do and don’t buy billing products reveals the three main reasons to be 1. ...
Posted 10 month(s) ago by Keith B
Category: Marketing
240 views, 3 comments
Bad marketing is a triumph of “I” over “you”.  And unsurprisingly, in a world where nothing is more prized than ...
Posted 10 month(s) ago by Keith B
Category: Marketing
239 views, 0 comments
It was suggested to me that in the midst of the sometimes visceral technology debates, the insights, the two-sided business models...