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Posted by Keith B
Category:
Marketing
52 views,
0 comments
There is a lot of talk, some of it sensible and much of it not, about social media marketing. Predictably, there’s no shortage of “How To” literature starting to accumulate. This comes mainly in the form of free factsheets/datasheets/tip sheets (delete as applicable), all of which ping around my inbox courtesy of consultants (sic) trying to sell me their “expert” services. And “business books&rd...
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Posted by Rob Smith
Category:
General
330 views,
1 comments
Thankfully, we’re seeing the end of the era when the use of the term ‘cloud’ was basically the wrong terminology for provision of a network server. We’re now witnessing the genuine concept of a business or consumer’s own cloud and the term is applicable in its true sense to a variety of services. The sheer scale of different devices through which people access and share information has been a major factor in t...
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Posted by Chun-ling Woon
Category:
OSS/BSS
307 views,
1 comments
Why do operators feel the need to hold on to old systems and data? These are the same people that will replace a perfectly good TV with a 60” plasma for no other reason than they want to. Every year they get the latest laptop or smart phone and yet they just can’t part with a 10 year old CRM system. Legacy B/OSS is like the vintage cars that so many of us admire – they might still work but aren’t reliable for daily us...
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Posted by Colin Orviss
Category:
IEP (formerly CSP) business models
255 views,
0 comments
Before I discuss transformational operationalization, I need to make a couple of statements to let you know where I’m coming from. Firstly, continued reference to a service provider as a CSP does not recognize what’s going on in the digitally connected world that our industry has enabled. The word communications is far too restrictive for what our industry delivers. We are unfortunately our own worst enemy concerning thi...
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Posted by Mary Whatman
Category:
Managed Services
192 views,
0 comments
In the recent past, CSPs owned the value chain – they “owned” the interface with the customer, defined the services to be extended to their customer, deployed and ran the network and billed the customers for the services they consumed. In this marketplace, the CSP deployed many variations to their business model to achieve expressed objectives including, for the past few years, an increase in managed services...
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Posted by Colin Orviss
Category:
CSP Business Models
325 views,
1 comments
Traditional communications providers have had a great life for the past 30+ years with the mobile companies, in particular, becoming accustomed to excessive margins and EBITDA’s that many other industries can only dream of. We are all witnessing the inflection point after which Service Providers cannot go back - the “traditional” fixed or mobile Services Provider WILL NOT endure in their current dominant form...
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Posted by Rob Smith
Category:
General
392 views,
1 comments
The mobile industry has seen such significant shifts in recent years that the days when a CSP simply provided the network to make a phone call and send a text message seem a millennium ago. At the time the challenges were arguably no less significant than they are today but looking back now it seems a much simpler age. Ensure the network is functional, give the customer a free or discounted handset and charge them a pretty penny for usage ...
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Posted by Tony Kalcina
Category:
OSS/BSS
139 views,
0 comments
This year at Mobile World Congress I noticed a large number of smartphones being launched by vendors such as Nokia, Sony, Samsung and HTC. With the market leader Apple noticeably absent, its rivals were certainly making the most of the opportunity to promote their latest handsets as much as possible. But what do all these new smartphones mean to existing telecom operators? Well, we’ve seen how Apple and Google have successfully estab...
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Posted by Carol Borghesi
Category:
General
862 views,
0 comments
In the telecoms industry, consumers are being offered more choice, products and sophisticated packages as services converge. Customers have a greater number of questions and more complex requirements to be addressed. To maintain happy customers, Telcos need to ensure customer service keeps pace with customer behavior. So how can Telcos do this? When developing strategic plans, it’s worth assigning greater importance to the use of soc...
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Posted by David Forman
Category:
General
312 views,
0 comments
In a world seemingly universally lamenting the lack of political “Big Visions”, Australia’s National Broadband Network looms large. Big investment, big ambition, big reforms, big – well, just about everything to do with the NBN is big, including the political risks. The NBN is the biggest infrastructure investment ever in Australia, with a total price tag estimated at about $A43billion over 10 years. Public invest...
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