Chun-ling Woon Chun-ling Woon Chief Strategy Officer - Etiya

Recent Entries

  • Implementing a Single Point of Configuration Includes Billing

    Billing may be functionally separate from provisioning and assurance, but the configuration of billing is an important part of fulfillment. Billing configuration used to be easy – start on this day, stop on that day, or change to a new pricing plan. Needless to say, billing isn’t what it...
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  • Deploying Cloud? Don’t Ignore the Catalog

    Cloud services are everywhere and the notion of “putting it in the cloud” has become an easy answer for sales people and service providers alike when asked how best to offer critical applications and data to customers and increase revenue. But there is nothing easy about the cloud. It&rs...
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  • To Monetize LTE Let the Catalog Lead

    For many mobile operators LTE is a new start. LTE is truly the next generation of infrastructure. LTE makes the public network an IP network and all traffic becomes data. On the one hand, an all-IP network should simplify operations and eliminate some of the OSS silos that have been built up over th...
  • OSS For LTE – What’s the Plan?

    On the eve of Mobile World Congress, we’re preparing to hear tales of LTE deployment and mobile network convergence as we navigate the new venue and get lost among the endless rows of exhibits. Operators are nearly unanimous in their belief that LTE is an opportunity for a fresh start. 3G was ...
  • From Partners to a Relevant part of a Global Organization

    ConceptWave is now part of Ericsson and while the acquisition may not have been a surprise, it is certainly a change. Becoming a small part of a large organization is daunting, and takes some getting used to. But we’ve been together since September and as we work to define the identity of this...
  • Just in Time for the Holidays…Maybe

    Holiday shopping just isn’t what it used to be. Black Friday promotions start on Thursday and those of us that choose to avoid the mall completely shop on-line. All those offers to keep track of – “Today Only”, “Before Midnight Tonight”, or “only available a...
  • Does Big Data Matter if Your Customers Aren’t Connected?

    You can’t look at any industry publication without reading about “Big Data”. Big Data is the next Big Thing, but what does that mean? To consumers it means more attempts to sell me all that stuff I can’t live without. But to businesses it means putting the oceans of transacti...
  • Would You Outsource Your Orders?

    I’m watching TV and an advertisement for a home monitoring service from my cable company comes on. I grab my tablet, do a little research and start the order. After watching the hourglass spin for an uncomfortable amount of time, a message is displayed that says “We cannot process your o...
  • Taking M2M to Market

    Businesses are finally recognizing that M2M isn’t something they can do alone. Even the largest enterprises with massive IT departments aren’t in a position to pull this off without help and they should stop trying to. The ecosystem required for an M2M solution is well beyond anything th...
  • Note to Utilities - Value Added Services Don’t Sell Themselves

    The thought of offering value-added services (VAS) to its captive market of consumers is making utilities absolutely giddy. Instead of forcing consumers to ferret out and individually purchase specific solutions for security, energy management, or home control; utilities are finally joining forces w...
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  • Dynamic Order Management - It’s Not Just for Service Providers

    As enterprises struggle with more connections, employee devices, applications and data they are also struggling with the need to manage all those things. Until recently, enterprise IT had been relatively straight forward. Everyone was issued the same kinds of devices and connected to the same applic...
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  • Access is a fundamental need

    In June 2011 the United Nations released a report that counts Internet access as a basic human right. While I might not put Internet access in the same category as water, I would agree with UN Secretary General, Frank La Rue, about the importance of the internet as "an indispensabl...
  • Letting Go – Time to Turn Off Vintage Systems

    Why do operators feel the need to hold on to old systems and data? These are the same people that will replace a perfectly good TV with a 60” plasma for no other reason than they want to. Every year they get the latest laptop or smart phone and yet they just can’t part with a 10 year old...
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  • Will 2012 Be Asian Telecom’s Year of the Dragon?

    As the world celebrates the Chinese New Year (year 4709 for those keeping track), we transition from the Year of the Rabbit to the Year of the Dragon. As defined by Chinese astrology, those years designated as Rabbits are peaceful and quiet, but the Dragon represents disruption, transformation and c...
  • Pondering Frameworx

    At the TM Forum Management World Americas event held recently in Florida, there was a concentrated push toward the adoption of TM Forum Frameworx as the global standard for definition and determination of requirements for OSS/BSS.  And it seems that message is getting across as we’ve s...
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